时间：2019-10-26 点击：876次
Over the past 10 years, a rapidly developing chain retailer brand has become one of the most remarkable case in
Chinese business history. This brand is Watsons.
In cosmetics industry, there is an enterprise always playing a distinctive role. It is the collagen product supplier for
a health care and beauty product retailer-- Watsons.
On the goods shelf of Watsons, collagen products have been well received by customers ever since they have
been marketed.
These products come from a leading Chinese OEM/ODM skincare brand, that is, Foshan WIN Cosmetics Co.,
Ltd.
（President of WIN: Pan Bingxiong） What we create are not only beauty and skincare products but also the life
experience for women to find themselves more beautiful.
WIN ,the China skincare OEM/ODM brand leader, is established in 1991. Not only is it the first enterprise to
receive national inspection method standard of collagen cosmetics, but it is also one of the first group of
enterprises that are granted with production certificate and hygienic license after licensing system has been
applied to cosmetics industry in China. WIN has developed into a professional Chinese skincare enterprise.
After more than 20 years’ development, WIN now owns a modern garden factory which covers a floor area of
21,000 square meters and a construction area of 40,000 square meters, including an area of 4,000 square meters
in one-million-level purifying area, constructed according to national GMPC and ISO22716 standard. Its factory
passes not only ISO9001 quality management system certification and ISO14001 environment management
system certification but also GMPC certification of the US, Europe and ASEAN.
Everyday, millions of products are delivered from here and come into the market.
“We are focused on research and development and keep being patient and careful. We will always strive for
innovation.”
Research and development and innovation are what enterprises rely on creating business miracles.
For now, WIN has built three research and development bases in North China, East China and its headquarters.
It also establishes broad and deep technical cooperation with Zhejiang University, Beijing University of Chemical
Technology and Shanghai Institute Of Technology. Thanks to its leading R&D scale, equipment and capability in
China, WIN has achieved many patents, which enables it to provide clients with various advanced formulations
and technical support.
It has specialized in collagen products for 25 years and owns many specialists and scholars in this field. In 1992,
it published articles in Achievements Office of State Science and Technology Commission to recommend its
scientific and technological achievement. All of its products center on the scientificity and rationality of skincare.
All these situations fully manifest that its scientific and technological achievement has been transformed into
productive forces.
Earlier in 2004, WIN has purchased material in more than 40 countries and 50 regions all over the world. It
devotes to minimizing the purchase cost by integrating global supply chains.
MIZUHO Corporation is a top Japanese medicine and cosmetics equipment manufacturer all over the world. WIN
is one of the first group of companies that imported its equipment with original packaging. The annual output
value of more than 10 vacuum homogenizers can reach 1000 million.
High quality raw material from all over the world is operated by the vacuum homogenizer at rapid speed. The
cream fineness can reach less than 3 microns, which totally guarantees the stability and tenderness of products.
Quality is the lifeblood of enterprises. WIN strictly adheres to GMPC standard during the whole production
process from the raw material entering the warehouse to the product leaving the factory. Quality is controlled
during the whole process by all staff involved. Totally-enclosed air cleaning system is adopted in the main
production process, which demands the operating personnel to enter the workshop after changing their clothes
for the second time. Under such circumstances, workers and material are separated, which could avoid cross
infection. Thanks to quality control from top to bottom, only qualified products can come into the next production
step.
WIN owns a sophisticated supply chain and excellent product management capability. Zoning system and
archives management are strictly carried out in the warehouse. Therefore, every series of products can be traced
and well documented, which benefit the brand owner a lot in check-out. All these and a perfect logistic network
guarantee rapid distribution of products. It only takes one day to transport products from the southmost to the
northmost of China if clients demand.
There is a very special department in WIN--process management department. It is in charge of supervising and
controlling every production step. Moreover, all its staff are seniors coming from various departments. They use
rich experience to provide coordination and support for every step, which guarantees the smooth operation of the
whole research and development and production process and the perfect quality of products.
Thanks to these six high quality services during the whole process, WIN super beauty manufacturing factory is
making one after another business miracle!
（President of WIN: Pan Bingxiong） Being single-minded and dedicated is my life credo. More than ten years
ago, I suggested Watsons that: Watsons should create two brands, one is a brand that white-collar wants to buy,
the other is a channel brand from where the white-collar can buy. Now, we have cooperated with Watsons for
more than ten years, and this model has not been interrupted.
WIN established cooperation with Watsons since 2003. Watsons is a company famous for high quality
requirement and being customer-oriented. WIN develops and produces more than 100 varieties of tailored
collagen products for it, including hand cream, body lotion, facial skincare products, eyes skincare products, etc.
Except Watsons, earlier in 1998, WIN established strategic partner relations with Softto, a famous Japanese
cosmetic brand. It launched many classics best-selling products, like papaya facial cleanser, ten beauty facial
cleanser, which accelerates the development of Softto.
As a China skincare OEM/ODM brand leader, WIN rapidly develops thanks to its professional research and
development staff, advanced production capability and support from the national collagen achievements.
WIN never stops moving, demands itself more strictly than its clients and customers, adopts best raw material
and technology all over the world and carries out the harshest management system, which enables it to help
more clients succeed. These are what WIN rely on to be the leading Chinese OEM/ODM skincare brand.
In the foreseeable future, WIN will devote its specialty and strength to the beauty career of human beings with its
partners.
All successes rely on concentration. Being focused and you will succeed in the future.
WIN, the China skincare OEM/ODM brand leader.
President of WIN: Pan Bingxiong
Cutting-edge R&D
Large scale procurement
Advanced equipment
Perfect quality
Perfect supply chain
Systematic management
Being professional Being prospective
